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Tuesday, September 26, 2017

Kik messenger app's ICO for "Kin" cryptocurrency raises an impressive $98 Million! So, what's next?



The KIN ICO is complete, and trading began today on EtherDelta.

The ICO results were impressive, even though slightly below their target they still managed to pull in $98 million, which they state "came from over 10,000 participants in over 100 countries."

There was a lot of hype surrounding KIN.  It was the first time such a well established name in tech (Kik Messenger App) launched a cryptocurrency of their own.

So, the ultimate question is - what now?

All that hype means nothing if Kik doesn't use their active users to push the Kin currency.

From 2014 to 2016 Kik experimented with something called "Kik Points" which rewarded users for things like watching ads, a concept that could now be re-started to get Kin moving, using ad revenue to justify depositing KIN into users wallets.

The Kik messenger app has over 15 million active users per month, and with proper hype, and actual incentive for using/earning KIN, they could potentially leverage this into something huge.

But Kik will have to be bold!  Risk *slightly* annoying their users, pushing them into the marketplace, convince them KIN is something they NEED.

Something is already stirring though, today Kik users spotted something new...

"Kin" wallet is already showing in the app as of today. 

With the Kin wallet already implemented in the app, we're watching and waiting to see how Kik convinces their users to load it up.

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Author: Ross Davis
San Francisco News Desk